Have you ever pondered how affordable your neighborhood supermarket was in compared to other grocery stores? Then stop your search. The 26 most popular grocery stores in the US were compared in terms of pricing. I then developed a price index to compare these costs on an equal footing. Here is a graph showing the price index for each store.
What about Stop and Shop? Our analysis shows that Stop & Shop has a pricing index of 1.85, which suggests that it is less expensive than 17 out of the 26 grocery retailers surveyed. For comparison, the pricing index’s maximum score is 3.90. which indicates that Stop & Shop’s index score is 2.05 points lower than the score of the most expensive store. In essence, this indicates that Stop and Shop charges less than 17 of the most well-known grocery store brands in the US.
The costs of various store brand products are gathered from the most popular shopping categories (beverage, bread, canned goods, dairy, dry goods, frozen, personal care, and cleaner), and the total price is totally averaged out to determine this index score. This index’s calculation required the collection of over 100 individual prices.