Is Aldi Cheap?

Have you ever pondered how affordable your neighborhood supermarket was in compared to other grocery stores? Then stop your search. The 26 most popular grocery stores in the US were compared in terms of pricing. I then developed a price index to compare these costs on an equal footing. Here is a graph showing the price index for each store.

Is Aldi cheap? Our analysis shows that Aldi has a price index of 1.48, which suggests that it is less expensive than 23 of the 26 grocery retailers surveyed. For comparison, the pricing index’s maximum score is 3.90. It indicates that Aldi’s index score is 2.42 points lower than the index score of the most expensive store. In essence, this means that Aldi offers prices that are lower than those of 23 of the most well-known grocery store companies in the US.

The prices of different store-brand items from the most popular shopping categories (beverages, bread, canned goods, dairy, dry goods, frozen, personal care, and cleaners) are added up and averaged to come up with this score. This index’s calculation required the collection of over 100 individual prices.